Privacy Policy

This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase from https://us.mibrofit.com/ (website).

This Privacy Policy applies to information collected through our website at https://us.mibrofit.com/ (the "Site"). This policy does not apply to information collected by third parties not affiliated with Mibro, including through any third-party applications, websites, or services that may link to or be accessible from our Site. We recommend reviewing the privacy policies of any such third parties.

By visiting or making a purchase from https://us.mibrofit.com/, you agree that this Privacy Policy governs your use of the Site. In addition to this Privacy Policy, your use of the Site is governed by our Terms and Conditions, which govern in the event of any conflict with this Privacy Policy.

You may have additional rights based on your jurisdiction. Please visit the relevant section below for details regarding California (Section 12), Nevada (Section 13), and other U.S. state privacy rights.

Personal information we collect: Order (name, email, phone number, shipping address, billing address, account number, last 4 digits of credit card number).

When you visit the site, we automatically collect certain information about your device, including information about your browser, IP address, time zone, and some cookies installed on your device. In addition, when you browse the site, we collect information about the individual pages or products you visit, the websites or search terms that referred you to the site, and information about how you interact with the site. We refer to this automatically collected information as "Device Information".

We collect Device Information through the following technologies:

  • "Cookies" are data files placed on your device or computer that typically contain an anonymous, unique identifier. For more information about cookies and how to disable them, please visit http://www.allaboutcookies.org.
  • "Log files" track actions that occur on a website and collect data, including your IP address, browser type, internet service provider, referring/exiting pages, and date/time stamp.
  • "Web beacons", "tags" and "pixels" are electronic files that record information about how you browse the site.

In addition, when you make a purchase or attempt to purchase through the site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card number), email address, and phone number. We refer to this information as "Order Information".

When we talk about "personal information" in this Privacy Policy, we are referring to the Device Information and Order Information.

1. How We Use Information

We use the order information we typically collect to fulfill any orders placed through the site (including processing your payment information, arranging for delivery, providing you with an invoice, and/or order confirmation). In addition, we use this order information to communicate with you; to screen our orders for potential risks or fraud; and to provide you with information or advertising related to our products or services where it is consistent with the preferences you have shared with us.

In order to ship physical goods to you, we need to provide your contact information to third party logistics companies.

We use our device information we collect to help us screen for potential risks and fraud (particularly your IP address), and more generally to improve and optimize our website (e.g., by analyzing how customers navigate and interact with the site to evaluate the success of our marketing and advertising campaigns).

  • Provide users' email addresses to Google, Facebook for remarketing advertising. (Guess: Analyze the user group by matching the information of Facebook’s user database and user email addresses provided)
  • Sync users’ email addresses to marketing tools such as Klaviyo, Privy, Smile, ReferralCandy, Bazaarvoice and Judge.me.

3. Share Your Personal Information

We share your personal information with third parties to help us use it as described above. For example, we use Shopify to power our online store - you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy.

We also use Google Analytics to help us understand how our customers use this site - you can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to subpoenas, search warrants, or other lawful requests for information we receive, or to otherwise protect our rights.

4. Targeted Advertising

As described above, we use your personal information to provide you with targeted advertising or marketing news that we believe may be of interest to you. More information about how targeted advertising works can be found on the education page of the Network Advertising Initiative's ("NAI") at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

5. Your Choices and Opt-Out

a. Including an opt-out link from any service.

Common links include:

b. No tracking

Please note that we do not change our site's data collection and practices when we see the "No Tracking" signal from your browser.

6. Analytics and Online Tracking

We work with third parties, including analytics companies, to provide us with information regarding traffic on and use of our Site. Some of these parties collect information when you visit our Site or other online websites. These third parties set and access their own tracking technologies (including cookies, embedded scripts, and web beacons) and may otherwise collect or have access to your IP address or other device identifiers and device information.

We use Google Analytics to help us understand how our customers use the Site. Google's data practices are set out in its privacy policy available at https://www.google.com/policies/privacy/. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on available at https://tools.google.com/dlpage/gaoptout.

Do Not Track and Global Privacy Control: We do not alter our data collection and use practices when we receive a "Do Not Track" signal from your browser. However, we respect the Global Privacy Control (GPC) signal. When we detect a GPC signal in your browser, we will treat that as a request to opt-out of the sale or sharing of personal information collected from your browser.

7. International Transfer

We are based in the United States and the information we collect is governed by U.S. law. If you are accessing the Site from outside of the U.S., please be aware that information collected through the Site may be transferred to, processed, stored, and used in the U.S. and other jurisdictions including Canada and Australia. Data protection laws in the U.S. and other jurisdictions may be different from those of your country of residence.

Your use of the Site or provision of any information therefore constitutes your consent to the transfer to and from, processing, usage, and storage of your information in the U.S. and other jurisdictions as set forth in this Privacy Policy. For personal data transferred from regions with specific data protection requirements, we will provide appropriate safeguards as required.

We implement reasonable administrative, physical, and technical security measures to help protect your data from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. However, no physical or electronic security system is impenetrable. We cannot guarantee the security of our servers or databases, nor can we guarantee that information you supply will not be intercepted while being transmitted to us over the Internet. We retain each category of information for the length of time that is reasonably necessary for the purpose for which it was collected, and as necessary to comply with our legal obligations, resolve disputes, prevent fraud, and enforce our agreements.

8. Your Rights and Choices

If you are a U.S. resident (including California residents under CCPA/CPRA), you have the right to access the personal information we hold about you and to request that we correct, update or delete your personal information. If you wish to exercise this right, please contact us at service@mibrofit.com.

If you are a European resident, please note that we only process your information in order to perform a contract we may have with you (for example, you place an order through this website) or otherwise pursue our legitimate business interests as listed above. In addition, please note that your information will be transferred outside of Europe, including Canada and the United States.

In addition, if you use our services in the area of the European Economic Area (EEA), Zhenshi Information Technology (HK) Co., Ltd. will act as the data controller and Shopify will be responsible for the data processing. For information about Shopify's responsibilities as a data processor, please refer to https://help.shopify.com/en/manual/privacy-and-security/privacy/gdpr.

9. Data Retention and Security

When you place an order through this site, we will retain your order information for our records unless and until you request that we delete it.

If you have any questions about our data privacy or this data privacy statement, or would like to exercise your rights, please contact us at service@mibrofit.com.

10. Children's Privacy

The services are not directed to children and we do not knowingly collect or maintain information from children. If you become aware that someone has provided us with children’s personal information, please contact us immediately at service@mibrofit.com.

11. Contact Us

If you have any questions about or trouble accessing this Privacy Policy, please contact us: service@mibrofit.com.

12. California Privacy Rights (CCPA/CPRA)

The California Consumer Privacy Act ("CCPA") and California Privacy Rights Act ("CPRA") provide additional rights to California residents. This section addresses those rights and applies only to California residents.

  • Right to Know: You have the right to request the categories of personal information we have collected about you, the categories of sources from which the personal information was collected, the business or commercial purpose for collecting the personal information, and the specific pieces of personal information we have collected about you.
  • Right to Delete: Subject to exceptions, you have the right to request the deletion of the personal information we have collected from you.
  • Right to Correct: You have the right to request the correction of inaccurate personal information we have collected from you.
  • Right to Opt-Out of Sale or Sharing: You have the right to opt-out of the sale or sharing of your personal information. To exercise this right, you may click "Do Not Sell or Share My Personal Information" on our website or turn on a recognized opt-out preference signal, such as Global Privacy Control ("GPC") in your browser or extension.
  • Right to Non-Discrimination: You have the right not to receive discriminatory treatment by us for the exercise of any of your rights under the CCPA/CPRA.

To exercise any of these rights, please contact us at service@mibrofit.com. We will respond to your request within 45 days. We may require specific information from you to help us verify your identity and process your request. You can designate an authorized agent to submit requests on your behalf.

Shine the Light: California customers may request information about our disclosure of personal information to third parties for their own direct marketing purposes by contacting us at service@mibrofit.com.

13. Nevada Privacy Rights

Nevada law requires certain businesses to establish a designated request address where Nevada consumers may submit requests directing the business not to sell certain kinds of personal information that the business has collected or will collect about the consumer. If you are a Nevada consumer and wish to submit a request relating to our compliance with Nevada law, please contact us at service@mibrofit.com or click "Do Not Sell My Personal Information" on our website.

By email: service@mibrofit.com

14. Changes to Privacy Policy

We may update this privacy policy from time to time to reflect (for example) changes in our practices or for other operational, legal or regulatory reasons.